Here are some amazing features that newly append in Instagram to enhance its productivity and to provide a sophisticated user experience.
Instagram is a well-known social media platform where millions of people use to share their photos or videos. A lot of users promote their business through this app to reach more customers and expand their business globally.
So to offer a better user experience and stay relevant in the competitive market, Instagram is continuously updating its platform and adding some stunning features to make it more productive. Here are some new features that are worth using in 2021.
1. Mute Audio and Video During Live Session
Recently, Instagram offers this feature to disable your video and audio while you’re live on it. This feature will help you to reduce the pressure of interacting live with your audience or followers.
However, if you’re a creator and want to come live on Instagram without showing your face to your audience then this feature is valuable for you. You can turn off your video.
In case if you’re living in construction areas then to avoid the clamorous background sounds during live sessions on Instagram, you can turn off your audio by using this feature.
Instead of a living session, if you disable your video, then your profile picture will show in front of an audience. This feature has some limitations like you can only mute your audio and video where you can’t mute another collaborator during a broadcast.
2. Reply Your DM's via Photo or Video
Now Instagram allows you to respond to a direct message with your photos or videos. You can now record your reaction to a message and then send them with your photo or video.
Most of the creators used this feature on their stories
while taking question and answer sessions. Here you can also add the text to
make it more creative.
3. Disable Like Counts
The feature allows you to hide your both like and view counts from your post in the feed. Instagram recently add this feature to depressurize the audience experience on the platform.
However, this feature is available globally for all Instagram users. You can turn off like counts and view counts from all posts by using this feature. With this feature, you can easily hide your likes from the audience.
4. Duet/Remix Reels
Like TikTok, Instagram also offers a duet feature to record your video responding to an existing reel. Some creators used it to collaborate with other popular creators and to grow their reach on Instagram.
Basically, the feature allows you to remix your video
with original content. Using this feature, you can react to other creator videos,
create dance collaborations, and so on.
5. Instagram Insights
Instagram Insights will help you to see the analytics related to your reels and other posts. You can identify your audience behaviors and which content they like most when they visit your profile.
Influencers and brands are always looking for ways to enhance their content reach on Instagram, so this feature is useful for them.
Remember that if you want to utilize this feature, you need to have a creator account or business account on Instagram. So make sure your account is a business or creator account before going to implement this method.
Follow the below steps to switch your personal account to business account.
Step 1: Go to your Instagram Profile.
Step 2: Click on the Menu
button at the top right corner.
Step 3: Tap on Settings
> Accounts.
Step 4: Then, scroll down your account page and click on Switch to Business Account or Professional Account.
Follow the below steps to view your insights on Instagram.
Step 1: Open and Sign In your Instagram Account.
Step 2: Go to your Instagram profile.
Step 3: Click on the Menu
button (three horizontal lines) at the top right corner.
Step 4: Tap Insights
and click the metrics under the overview section.
Enhance Your Instagram Strategy
These features will help you to improve your Instagram strategy and also you can grow your reach by utilizing this feature. Also, this feature is available for every Instagram user.
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